Google Ads Audit & Optimisation

Improve Performance From Your Existing Google Ads

Many businesses run Google Ads campaigns but struggle to achieve consistent results. High costs, low conversion rates, and inefficient targeting can reduce the return on your advertising spend.

BonMinds Google Ads Audit & Optimisation helps uncover hidden issues within your campaigns and identifies opportunities to improve performance. We analyse your account structure, keywords, targeting, ad copy, and conversion tracking to ensure your campaigns are running efficiently.

Why a Google Ads Audit Matters

Over time, campaigns can become inefficient due to poor keyword targeting, weak ad copy, incorrect bidding strategies, or missing tracking setups. An audit helps identify these issues and reveals practical steps to improve campaign performance.

What We Analyse

Campaign Structure

We review the overall structure of your campaigns and ad groups to ensure they are organised for better targeting and performance.

Keyword Targeting

We analyse your keywords to identify wasted spend, missed opportunities, and negative keywords that should be added.

Ad Copy Performance

We review ad headlines and descriptions to ensure they attract relevant clicks and encourage conversions.

Bidding and Budget Strategy

We evaluate bidding strategies and budget allocation to ensure your campaigns are spending efficiently.

Conversion Tracking

We check whether important actions such as purchases, form submissions, and calls are being tracked correctly.

Landing Page Effectiveness

We review landing pages connected to your ads to identify improvements that can increase conversion rates.

What You Receive

• Comprehensive Google Ads account audit
• Performance analysis of campaigns and keywords
• Identification of wasted ad spend
• Optimization recommendations
• Action plan to improve conversions and ROI

Who This Service Is For

This service is ideal for businesses already running Google Ads campaigns that want to improve results, reduce wasted budget, and increase conversions.

Why Choose BonMinds

BonMinds combines data analysis, marketing strategy, and conversion-focused thinking to help businesses maximise the return from their advertising investment.

Turn Your Ad Spend Into Better Results

If your Google Ads campaigns are not delivering the expected performance, a professional audit can reveal the changes needed to improve results and increase return on investment.